Marketing on social media
Now that the excitement of owning your own eCommerce business may be starting to wear off, you may be attempting to wrap your head around how to begin marketing.
Marketing your eCommerce web store is going to be the most important factor in your success. You can have the products, great customer service, and lighting fast shipping, but it all means nothing without customers coming to your web store.
Take a big sigh of relief because this content is designed to help you to start marketing your business successfully. We will provide you with immediate marketing methods to take, what social media platforms to market on, and your next steps to take.
So, let’s begin your social media marketing journey.
Start with Facebook
Facebook is the most popular social media platform on the entire planet with almost 3 billion users! Naturally, we want all of our members with Facebook profiles to start here. Please follow the next steps for marketing on your Facebook profile.
You have a new business. Let your friends and family know!
The first thing any new business owner should do for marketing is collect the ‘low hanging fruit.’ What these means is don’t get ahead of yourself with lofty marketing ideas, rather start with what makes sense and is easiest to execute right away.
Facebook is the perfect place to let all your friends and family know that you have invested in yourself and have a new eCommerce business. You can start by posting directly on your feed with a post like this:
To create a post like this go to Facebook.com and enter your login credentials.
Now you need to post to your feed for all your friends to see. Click in the field that says “What’s on your mind?”
When creating your post be sure to let everyone know about your new eCommerce business. Be sure to provide them with a link to your website. When you are done click POST
Congratulations, you have officially marketed your business on social media. Make a habit to post on your Facebook feed a couple times a week. Stay away from posting about spefic products because Facebook may block your post and call it Spam. See how to market any product you want with a Facebook Business Page here.
Other social platforms to consider marketing on:
Instagram is another massive social media channel. Instagram is a photo and video sharing platform but you can also post about your new eCommerce business on there! A great way to do this is adding an image of one of the popular products you are selling to your Instagram feed.
280 characters should be more than enough to let the world know you have a new eCommerce business! Twitter allows you to create text posts with links much like Facebook.
Ultimately, your goal as a new business owner is to use the social media platforms that you already have to let your friends, family, followers, and fans know about your business. You will be surprised how willing and supportive people are on these platforms. Generally our members see great excitement from people that they know when they inform them about their new eCommerce business.
If you have any other questions about your eCommerce store or marketing on social media please call our technical support team today. (877)384-4691